NEW DELHI: Real estate startups such as Commonfloor.com, NoBroker.com and Flatmate.in are increasingly betting on crowdsourcing to source content for their portals, attracting contributors with rewards and goodies.
CommonFloor.com, for example, has introduced a ‘Freelenser’ initiative that allows amateur photographers to post the pictures of their locality on the property listing portal and, if selected, the photographer can work as a freelancer and would get to click another 4-5 local listings. – ET
NoBroker.com, a peer-topeer rental mobile app, has introduced a ‘click-n-earn’ feature in the app that allows anybody to click and post photo of a ‘to-let’ board in their locality on the app.
The person would get 100 in their mobile wallet Paytm or bank account for every veri fied listing, with no upper limit on the number of list ings. Flatmate.in, a roomm ate search app based in Delhi NCR, recently started a referral scheme in which if someone refers a friend to answer its questionnaire. ET